As automotive industry is stepping into a market landscape which is favorable to it, there is untapped market potential which is critically scrutinizing each and every product offering before making a decision.
In the age of the empowered consumer, while experiencing fast-tracked growth, the automotive industry needs to emulate changing economic environments, evolving customer expectations, growth of new markets and emerging technologies.
Companies in the automotive sector need to focus on building their core capabilities vis-a-vis spreading essential and limited resources across all functions of the organization and not getting process efficiencies as a result.
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